Beer Cartel
Beer Cartel was founded in 2009 and has a wide range, approximately 1K, craft beers in Australia.
As the years passed by, the founder of the company, Richard Kelsey, wanted to take his business into a next level. He met up with his team and challenged them to strive for content marketing.
Did he know that he was going to be listed as one the top eCommerce startup success stories?
For sure, not!
He only wanted to increases the sales, boost company’s mailing list and create an online presence of the company.
They have developed a unique method by asking people what they do and don’t like. They did this with the help of surveys.
You can imagine that getting people to take the surveys was not easy, so they cooperated with other brands.
They had started offering tokens to the participants of the surveys and this helped them to get actual answers.
As a result, after gathering the right data, their perfect products started to come out.
So, they reached almost $65K in sales, which makes it one of the top eCommerce store success stories.
The main outcome from the eCommerce entrepreneur success story of Beer Cartel, which is one of the best eCommerce success stories, is that to be successful in the eCommerce world you should always come up with your own unique methods.
But do not forget that you need to add value to your customers with this very unique idea.
Beer Cartel succeeded with content marketing, and they have seen incredible results.
Use your own unique way and reach the results you could not imagine. Who knows, maybe yours will be one the most told eCommerce entrepreneur success stories.
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